New Delhi, June 20, 2025 – India’s independent music sector is
undergoing a powerful transformation as artists migrate from global music
aggregators like TuneCore and DistroKid to a nimble, India-centric platform: Music Publisher India.
Founded in early 2025 by Indian music industry veterans, the platform
responds to a growing chorus of artists dissatisfied with the one-size-fits-all
approach of Western aggregators.
The Real Challenges Artists Face
- Delayed monetization—payout cycles of 60–90 days delay cash flow
- Opaque royalties—hidden fees make earnings unpredictable
- Regional neglect—Bhojpuri, Tamil, Punjabi, Marathi, and others skew
toward local markets that international platforms don’t truly optimize for
An independent Bhojpuri artist reports receiving royalty statements
months late.
Meanwhile, a Tamil indie artist saw minimal traction overseas despite
significant local popularity.
A Better Solution
In contrast, Music Publisher India offers:
- Fast, transparent payouts—weekly settlements ensure consistent
earnings
- Clear royalty breakdowns—no fine-print deductions
- Localization tools—caller tunes, regional playlist pitching, and
language-specific DSP dashboards
- Unlimited uploads—flat fees vs per-track pricing
Empowering Regional Voices
Punjabi indie artist Jaspreet Kaur shares: “After switching, my song
went live on YouTube, Spotify India,
JioSaavn, Apple Music, and telecom circuits in under seven days. I also got
into Spotify’s 'Punjabi Rising' playlist within two weeks.”
Additionally, artists can connect their tracks to viral trends on
Instagram Reels, boosting discovery and virality.
Scaling India’s Music Ecosystem
With a goal of signing 10,000 creators by year-end 2025—and already
supporting over 1,500—the platform is rapidly scaling. Upcoming features
include:
- Regional-language analytics dashboards
- AI-driven insight tools for playlist recommendations
- Label management features
Future monetization may also include sync licensing in Bollywood,
regional cinema, and advertising.
Expert Validation
Mumbai-based music analyst Shweta Mehta notes, “Global aggregators
overlooked India’s market diversity. Now local platforms are responding,
helping small artists monetize and giving platforms curated content pipelines.”
Telecom operators, streaming platforms, and music marketing firms are
aligning with Music Publisher India to build a supportive ecosystem.
Company Vision
CEO Rajesh Kumar says, “India’s independent music deserves solutions
born here. We built tools for Indian language specificity—not global average
needs.”
Media Contact
Music Publisher India, media@musicpublisher.in
